The first report from the Date Labelling and Storage Advice Project is now available! It reveals that Australians are wasting edible food due to confusing date labels and unclear storage advice.
This important study was conducted by RMIT University in partnership with End Food Waste Australia, NSW EPA, the Queensland Government, Green Industries SA, and Sustainability Victoria. AIFST is proud to have been involved with CEO Fiona Fleming representingthe AIFST on the Project’s Steering Committee.
Key findings:
- People relied on date labels to dispose of food and often did not feel confident using their senses to test food first.
- Consumers want clear, consistent and easy-to-read information.
- They want practical tips and advice on storing food and sealing packaging to prolong food’s life and reduce waste.
- They find existing advice like “store in a cool, dry place” vague and unhelpful, particularly given Australia’s wide climate variations.
- They want explicit freezing and thawing advice for foods that can be frozen.
In total, 125 in-depth interviews were conducted across Australia, and the insights are already helping to shape more effective date label and storage advice designs, currently being tested.
Read the full report here: [https://lnkd.in/gUHa7UYb]
#FoodWaste #Sustainability #FoodLabelling #EndFoodWaste
